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Thursday, 21 August 2014

EDITORIAL: Shitpaper, Germany

 New German based magazine SHITPAPER recently featured styles from our AW14-15 Collection TABULA RASA. Our over-sized 'MESS' print neoprene sweater, over-sized FAUX SHEARLING bomber jacket and over-sized tee dress with 'NEW 5' print all made an appearance.

TABULA RASA is in stores now!


Wednesday, 20 August 2014


After a nice sunny summer the weather is beginning to make a cool change and  WE ARE READY! Our AW 14-15 collection TABULA RASA is now instores around the world. Rug up in our quilted fleece sweaters or maybe hit the town in one of the silky black dresses. As usual, there is something for everyone in this collection.

Watch this space for the launch of the NEW 5PREVIEW official website... COMING SOON!

Tuesday, 19 August 2014

5PREVIEW LOVES: Franca Boutique, Italy!

Here at 5PREVIEW we love all of our stockists worldwide, big or small! 
To celebrate we endeavor to feature some of the lovely boutiques who sell 5PREVIEW on our blog. If you work for a store which stocks 5PREVIEW contact us at info@5preview.se if you would like to be featured here on our blog.
The first store we are featuring is FRANCA BOUTIQUE positioned in the picturesque Cesenatico, Italy. A small town based on the Adriatic sea, Cesenatico is a popular resort town which also boasts a skyscraper that is one of Europes 30 highest buildings. FRANCA BOUTIQUE is well established as a 'must visit' fashion store in Cesenatico, being established since 1971 and stocking labels (other than 5PREVIEW!) such as Gestuz, Supertrash, Mr. Wolf, American Vintage, Maison No Perfect, Cycle, GA√čLLE, Bonheur, Haikure and many more.

Be sure to check out this fashion treasure if you are ever lucky enough to be visiting, Cesenatico!

ADDRESS: Viale Carducci 79, 47042 Cesenatico (FC)

FACEBOOK: Francaboutique Cesenatico
INSTAGRAM: francaboutiquecesenatico 

SUMMER every day from monday to sunday from 09.00 am To 12.30 pm | from 4.30 pm to 7.30 pM | from 9 to midnight
WINTER  every day from monday to sunday from 09.00 am To 12.30 pm | from 3.30 pm to 7.30 pm

Monday, 18 August 2014

PEOPLE: Julian Hernandez

Swedish blogger and style master Julian Hernandez was spotted featuring our AW14-15 CAVOUR circle bag in one of his style posts. Keep tuned in for the release of this collection very soon!!!

Wednesday, 13 August 2014

TABULA RASA: AW14-15 Video collaboration with RICHARD FEARLESS

For the TABULA RASA film we have taken a new approach. Fast moving and edgy, this season our collection film shows an overview of what TABULA RASA is all about. Travelling through the many interchangeable looks of the collection the film ranges from elegant black-on-black to bold graphic styling then to alternative, punky influences, all in front of an urban backdrop. During the duration of the film landmarks of Stockholm feature amongst a mix of other city landscapes. This is a play on the cultural references of cities that are featured in our t-shirt prints.

The soundtrack of the film is an original composition by band ‘Black Acid’ with features musician, Richard Fearless from ‘Death in Vegas’. This never before released track captures the essence of TABULA RASA with its underground punk influence. It is raw and in your face. This song is an exclusive collaboration with 5PREVIEW.


TabulaRasa AW1415 from 5Preview on Vimeo.